Friday, October 30, 2015

Growth

As a startup we try to monitor a variety of metrics. And when sharing with media and doing PR, we generally fall back on vanity metrics. Vanity metrics are good because they can help you inflate your ego and give you a sense of achievement.

So when we say that we are nearing 2 billion calls handled on the platform, we feel proud. Or that we are present in 150+ countries. Or maybe that our employee count is nearing 100. Or that there are more than 10,000 developers on the KooKoo platform. All metrics are good and give a sense of achievement. But they dont give a sense of the true health of a business.

For any serious business,especially in the B2B space,most of the time, the only metric that matters is revenue growth. How fast are your growing? How much are you growing?What are your margins?

So in many ways, the award that we are most proud about is the Deloitte Fast 50 award. The reason is because they give the award to the fastest growing companies on audited accounts.

It gives me great pleasure in announcing that Ozonetel has been selected as a Fast 50 company for the second year in a row running. And this time we are in the top 5. We are one of the top 5 fastest growing companies in India and it feels awesome :). And the thing that makes it doubly sweet is the fact that we are bootstrapped.

This years growth is extra special because it is at scale. Growing from 2 lakh to 20 lakh is easier when compared to growing from 2 crore to 20 crore. Also, this was the year we proved there is a huge market for cloud communications. This year our revenues crossed the market size figure put forth by the VCs couple of years back.

Now, we need to make sure we are in the Fast 50 3 years in a row :)